ASO Checklist for A Successful App Launch

5 Sep 2018
mobile app development agency in UK

When the idea of a mobile app comes into existence, along with many other aspects the success analysis process for the mobile app also has to be addressed, and to make it happen many factors are considered; marketing, promotion, right feature integration, users’ preference and ASO.

The aspects which build the success image of your mobile app always hold the most significance and it cannot be avoided at any given cost.

With this post, we are going to bring your attention towards the checklist, which can create a seamless passage for your mobile app to pave a way for itself.

So let’s read ahead…

  • Give more attention to app name, as it affects the search result for your app and the conversion rate increases, hence make it unique and suiting your app’s genre.
  • Keyword optimization in app description must be utilized very smartly, don’t flood your app description with keywords and don’t use it repeatedly and must sound like a very much part of your app description.
  • App icon needs to be simple, recognizable and eye-pleasing. To make it happen to avoid using text or small details in abundance, utilize the clean color palette and integrate the contrasting colors.
  • Don’t spare the screenshot option, and use all five screenshots, if the very first screenshot is a portrait, so your rest of screenshot should also be in the same orientation.
  • In the app description, use caption texts, which would describe and sell your app. Avoid using the interruption in the sentences. Use bullet points to highlight the benefits of the app.
  • Preview video must be added in order to let the users take a look at the best features and the functionalities offered by the app.
  • Let the users have a section where they can leave a review and this very strategy encourages the users to download your app further.

This checklist for ASO must be used while getting your app developed by a leading mobile app development agency in UK- Fifium, to help it grow exponentially in its respective business domain.

You can contact Fifium at:

Email –

Contact No – +45 50 89 89 89

Skype id - christoffermartini